It all feels a bit bleak. Admittedly, it is January and the weather is rubbish in much of Europe and the USA, so perhaps that’s not a surprise.
So, let’s look at three positive stories, to help keep us all focussed on what can be done.
It’s currently raining in London, and the USA is subject to a big freeze, so what better time to talk about solar power. The latest Wood Mackenzie quarterly report has some encouraging statistics that show that in the USA, despite all the political negativity, growth in solar power generation is still on track. Even residential solar, which is going to drop in 2026, is set to grow again in 2027. Full details here: https://www.woodmac.com/industry/power-and-renewables/us-solar-market-insight/
Closer-to-home, the UK is joining in with plans to create the largest clean-energy reservoir in the world in the North Sea. 91,000 new jobs, additional capacity being built every year: https://www.theguardian.com/environment/2026/jan/26/uk-among-10-countries-to-build-100gw-wind-power-grid-in-north-sea
Globally, corporate climate action continues to scale. 10,000 companies worldwide have now validated science-based targets. Amazingly, this represents 40% of global market capital. GFANZ, eat your heart out: https://sciencebasedtargets.org/news/sbti-celebrates-10000-company-validations
The trouble with corporate and customer sustainability communications is that, too often, we trap ourselves in either a negative doom-loop, or a compliance straight-jacket, that disables enabling, positive conversations.
Our mission is to change that and find the positive messages that drive action and better outcomes for customers and all stakeholders.